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	<title>netWire web design, development &#38; promotion</title>
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	<link>http://netwire.gr</link>
	<description>thinking wide</description>
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		<title>Fashion Ads- Best Fashion Ads of 2010 at Refinery29.com</title>
		<link>http://netwire.gr/2010/12/fashion-ads-best-fashion-ads-of-2010-at-refinery29-com/</link>
		<comments>http://netwire.gr/2010/12/fashion-ads-best-fashion-ads-of-2010-at-refinery29-com/#comments</comments>
		<pubDate>Wed, 29 Dec 2010 12:59:45 +0000</pubDate>
		<dc:creator>posterous</dc:creator>
				<category><![CDATA[Νέα]]></category>

		<guid isPermaLink="false">http://netwire.gr/2010/12/fashion-ads-best-fashion-ads-of-2010-at-refinery29-com/</guid>
		<description><![CDATA[
 
via refinery29.com
Who denies that one of the best parts of fashion is following the large brand ad campaigns during the year? Each one of them trying to surpass the other in uniqueness and style while we watch in awe where imagination can elevate too. Refinery29 gathered a few of their favorite 2010 ad campaigns, [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Moving Beyond the Click – How Digital Advertising (Should) Work</title>
		<link>http://netwire.gr/2010/12/moving-beyond-the-click-how-digital-advertising-should-work/</link>
		<comments>http://netwire.gr/2010/12/moving-beyond-the-click-how-digital-advertising-should-work/#comments</comments>
		<pubDate>Sat, 11 Dec 2010 11:34:42 +0000</pubDate>
		<dc:creator>posterous</dc:creator>
				<category><![CDATA[Featured Articles]]></category>
		<category><![CDATA[Social Media & Promotion]]></category>
		<category><![CDATA[Νέα]]></category>
		<category><![CDATA[advertisement online]]></category>

		<guid isPermaLink="false">http://netwire.gr/2010/12/moving-beyond-the-click-%e2%80%93-how-digital-advertising-should-work-comscore-voices/</guid>
		<description><![CDATA[


via blog.comscore.com
Digital Advertising: What to Remember and Forget About the Click

 Clicks on display ads are a misleading metric, and one should only use clicks for direct response ad campaigns (or search).
Clicks do not reveal information on brand building. Clicks don’t measure all of a campaign’s sales impact nor the cumulative (latent) impact of ads.
Click-through [...]]]></description>
		<wfw:commentRss>http://netwire.gr/2010/12/moving-beyond-the-click-how-digital-advertising-should-work/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How to Measure Social Media Marketing Performance</title>
		<link>http://netwire.gr/2010/12/how-to-measure-social-media-marketing-performance/</link>
		<comments>http://netwire.gr/2010/12/how-to-measure-social-media-marketing-performance/#comments</comments>
		<pubDate>Sun, 05 Dec 2010 14:41:34 +0000</pubDate>
		<dc:creator>posterous</dc:creator>
				<category><![CDATA[Featured Articles]]></category>
		<category><![CDATA[Social Media & Promotion]]></category>
		<category><![CDATA[Νέα]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://netwire.gr/2010/12/how-to-measure-social-media-marketing-performance/</guid>
		<description><![CDATA[


No one is ready to count social media impact. It has nothing to do with&#8230;impressions (real question from client). Here are a few good pointers that can assist you in getting the picture.
1. Lay down some indicators
2. Track predictable results
3. Throw in some incentives, like free drinks or discount vouchers
Socialmediaexaminer takes a deep dive and [...]]]></description>
		<wfw:commentRss>http://netwire.gr/2010/12/how-to-measure-social-media-marketing-performance/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>PROJECT mag launched by Richard Branson, Holly Branson and Anthony Noguera &#8211; News &#8211; Lifestyle &#8211; Virgin</title>
		<link>http://netwire.gr/2010/12/project-mag-launched-by-richard-branson-holly-branson-and-anthony-noguera-news-lifestyle-virgin/</link>
		<comments>http://netwire.gr/2010/12/project-mag-launched-by-richard-branson-holly-branson-and-anthony-noguera-news-lifestyle-virgin/#comments</comments>
		<pubDate>Sun, 05 Dec 2010 13:43:39 +0000</pubDate>
		<dc:creator>Vicki Kolovou</dc:creator>
				<category><![CDATA[Featured Articles]]></category>
		<category><![CDATA[Νέα]]></category>
		<category><![CDATA[online magazines]]></category>

		<guid isPermaLink="false">http://netwire.gr/2010/12/project-mag-launched-by-richard-branson-holly-branson-and-anthony-noguera-news-lifestyle-virgin/</guid>
		<description><![CDATA[


via virgin.com
PROJECT is the first global magazine app for creative people about creative people.
PROJECT goes on sale in the Apple App Store today, priced at £1.79/$2.99 per issue. An app that looks like a style magazine and acts like a website, PROJECT has been created by Virgin Group and Seven Squared (an award-winning multi-media UK [...]]]></description>
		<wfw:commentRss>http://netwire.gr/2010/12/project-mag-launched-by-richard-branson-holly-branson-and-anthony-noguera-news-lifestyle-virgin/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Webmail vs IMAP4 vs POP3. Or not? &#124; DiPot: Ice Tea tech</title>
		<link>http://netwire.gr/2010/11/webmail-vs-imap4-vs-pop3-or-not-dipot-ice-tea-tech/</link>
		<comments>http://netwire.gr/2010/11/webmail-vs-imap4-vs-pop3-or-not-dipot-ice-tea-tech/#comments</comments>
		<pubDate>Wed, 17 Nov 2010 12:18:52 +0000</pubDate>
		<dc:creator>posterous</dc:creator>
				<category><![CDATA[Featured Articles]]></category>
		<category><![CDATA[Νέα]]></category>
		<category><![CDATA[Dipot]]></category>
		<category><![CDATA[email]]></category>
		<category><![CDATA[IMAP]]></category>

		<guid isPermaLink="false">http://netwire.gr/2010/11/webmail-vs-imap4-vs-pop3-or-not-dipot-ice-tea-tech/</guid>
		<description><![CDATA[
With tons of clients asking me how to set up their email accounts once I grant them access to their hosted website, it&#8217;s vital to know what is what. Honestly, I had no idea what IMAP was all for and it really frustrated me, during the automatic account process on Thunderbird, when it seemed to [...]]]></description>
		<wfw:commentRss>http://netwire.gr/2010/11/webmail-vs-imap4-vs-pop3-or-not-dipot-ice-tea-tech/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Seth&#8217;s Blog: Alienating the 2%</title>
		<link>http://netwire.gr/2010/11/seths-blog-alienating-the-2/</link>
		<comments>http://netwire.gr/2010/11/seths-blog-alienating-the-2/#comments</comments>
		<pubDate>Sat, 06 Nov 2010 15:19:40 +0000</pubDate>
		<dc:creator>Vicki Kolovou</dc:creator>
				<category><![CDATA[Νέα]]></category>

		<guid isPermaLink="false">http://netwire.gr/2010/11/seths-blog-alienating-the-2/</guid>
		<description><![CDATA[



When a popular rock group comes to town, some of their fans won&#8217;t get great tickets. Not enough room in the front row. Now they&#8217;re annoyed. 2% of them are angry enough to speak up or badmouth or write an angry letter.
When Disney changes a policy and offers a great new feature or benefit to [...]]]></description>
		<wfw:commentRss>http://netwire.gr/2010/11/seths-blog-alienating-the-2/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Exceptional B2C innovations from emerging markets</title>
		<link>http://netwire.gr/2010/11/exceptional-b2c-innovations-from-emerging-markets/</link>
		<comments>http://netwire.gr/2010/11/exceptional-b2c-innovations-from-emerging-markets/#comments</comments>
		<pubDate>Sat, 06 Nov 2010 14:50:15 +0000</pubDate>
		<dc:creator>Vicki Kolovou</dc:creator>
				<category><![CDATA[Featured Articles]]></category>
		<category><![CDATA[Νέα]]></category>

		<guid isPermaLink="false">http://netwire.gr/2010/11/exceptional-b2c-innovations-from-emerging-markets/</guid>
		<description><![CDATA[


Exceptional B2C innovations will increasingly come from all corners of the globe, with brands and talent from emerging markets in particular getting ready to shine.
* Developing economies &#8220;have accounted for nearly 70 percent of world growth over the past five years&#8221;. (Source: Carnegie, 2010.)
* The GDP of Emerging and Developing Economies accounted for 20% of [...]]]></description>
		<wfw:commentRss>http://netwire.gr/2010/11/exceptional-b2c-innovations-from-emerging-markets/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Shopping assistant site for ermoumag</title>
		<link>http://netwire.gr/2010/03/shopping-assistant-ermoumag/</link>
		<comments>http://netwire.gr/2010/03/shopping-assistant-ermoumag/#comments</comments>
		<pubDate>Tue, 30 Mar 2010 18:59:06 +0000</pubDate>
		<dc:creator>Vicki Kolovou</dc:creator>
				<category><![CDATA[Featured Articles]]></category>
		<category><![CDATA[WebSites]]></category>
		<category><![CDATA[client]]></category>
		<category><![CDATA[webdesign]]></category>
		<category><![CDATA[webdevelopment]]></category>
		<category><![CDATA[wordpress]]></category>

		<guid isPermaLink="false">http://netwire.gr/?p=308</guid>
		<description><![CDATA[

ermoumag&#8217;s new shopping site is under the subdomain http://shopping.ermoumag.com and built over Wordpress with a template that was supposed to only show pages. A little bit of hacking and it now also hosts posts. Suitable theme for a few pages and posts website, with content that wont be renewed often. We love Wordpress and have [...]]]></description>
		<wfw:commentRss>http://netwire.gr/2010/03/shopping-assistant-ermoumag/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>OlympusDairy Το νέο site της γαλακτοβιομηχανίας ΟΛΥΜΠΟΣ</title>
		<link>http://netwire.gr/2010/03/olympusdairy-new-website-fetaolympus/</link>
		<comments>http://netwire.gr/2010/03/olympusdairy-new-website-fetaolympus/#comments</comments>
		<pubDate>Sun, 28 Mar 2010 01:40:52 +0000</pubDate>
		<dc:creator>Vicki Kolovou</dc:creator>
				<category><![CDATA[Featured Articles]]></category>
		<category><![CDATA[WebSites]]></category>
		<category><![CDATA[client]]></category>
		<category><![CDATA[webdesign]]></category>
		<category><![CDATA[webdevelopment]]></category>

		<guid isPermaLink="false">http://netwire.gr/?p=269</guid>
		<description><![CDATA[Η μεγάλη γαλακτοβιομηχανία ΟΛΥΜΠΟΣ, ΤΥΡΑΣ Α.Ε. μας ανάθεσε την δημιουργία ενός διεθνούς εταιρικού website, με σκοπό την ανάδειξη της παγκόσμιας εξάπλωσης των προϊόντων της.
Η εταιρία δραστηριοποιείταιι σε πάνω από 24 χώρες, Ευρώπη, Αυστραλία και Αμερική και ήθελε να δημιουργείσει έναν κεντρικό ιστοχώρο B2B που να μεταφέρει την εμπειρία της και την σταδιακή της επέκταση σε [...]]]></description>
		<wfw:commentRss>http://netwire.gr/2010/03/olympusdairy-new-website-fetaolympus/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>MediaCamp Athens 2010 Ανοιχτό για όλους!</title>
		<link>http://netwire.gr/2010/03/mediacamp-athens-2010/</link>
		<comments>http://netwire.gr/2010/03/mediacamp-athens-2010/#comments</comments>
		<pubDate>Sun, 28 Mar 2010 00:38:13 +0000</pubDate>
		<dc:creator>Vicki Kolovou</dc:creator>
				<category><![CDATA[Featured Articles]]></category>
		<category><![CDATA[Νέα]]></category>
		<category><![CDATA[MediaCamp]]></category>

		<guid isPermaLink="false">http://netwire.gr/?p=249</guid>
		<description><![CDATA[Το Media Camp     Athens είναι μια     δωρεάν     ετήσια     αυθόρμητη     συγκέντρωση     γεννημένη από     την επιθυμία     κάποιων     ανθρώπων να   [...]]]></description>
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		<slash:comments>0</slash:comments>
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