With tons of clients asking me how to set up their email accounts once I grant them access to their hosted website, it’s vital to know what is what. Honestly, I had no idea what IMAP was all for and it really frustrated me, during the automatic account process on Thunderbird, when it seemed to be the default setting. It took me a lot of energy to bypass it, but reading what it’s all about I now understand it. I wont suggest it...
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via blog.comscore.com
Digital Advertising: What to Remember and Forget About the Click
Clicks on display ads are a misleading metric, and one should only use clicks for direct response ad campaigns (or search).
Clicks do not reveal information on brand building. Clicks don’t measure all of a campaign’s sales impact nor the cumulative...
No one is ready to count social media impact. It has nothing to do with…impressions (real question from client). Here are a few good pointers that can assist you in getting the picture.
1. Lay down some indicators
2. Track predictable results
3. Throw in some incentives, like free drinks or discount vouchers
Socialmediaexaminer takes...
via virgin.com
PROJECT is the first global magazine app for creative people about creative people.
PROJECT goes on sale in the Apple App Store today, priced at £1.79/$2.99 per issue. An app that looks like a style magazine and acts like a website, PROJECT has been created by Virgin Group and Seven Squared (an award-winning multi-media UK...
